Sapiens Consulting
Artificial Intelligence for Improved SEO

A few years ago, Sonja D’Angelo, CEO of Sapiens Consulting, a digital marketing (DM) firm, required assistance in areas of search engine optimisation (SEO) for various online business campaigns. She reached out to an SEO agency, which promised her all the support her activities would need; she obliged, and the firm assigned to her a consultant to personally manage her online presence. However, six weeks into the campaigns, her designated consultant moved out of the SEO agency, leaving Sonja with no particular contingencies in place. She found herself having spent over 20,000 Swiss francs within half a year without any profit; the SEO agency failed to manage her campaigns with the expected professionalism and effectiveness. Sonja is not the only one experiencing such situations, unfortunately, and many in the industry have shared this very concern, due to the role played by SEO agencies in deciding business outcomes.

After her unsatisfactory experience, Sonja spent a considerable amount of time browsing and researching several different service providers before coming across AI-POWER-SEO: a robust software tool that automates various SEO processes. She spoke with the developers of the solution and found that its benefits surpass, by far, those that had been offered by the agency she had hired earlier. “AI-POWER-SEO is a unique product on the market that is developed and supported by partners of Google,” adds Sonja. Sapiens Consulting implemented this solution for their website. Now Sapiens Consulting is one of the few selected white label partners for international sales of the software developer. The company leverages the intelligent AI-POWER-SEO software to support its clients on a special Google server that promises robust SEO results within a few weeks after the project kick-off.

AI-POWER-SEO is intuitively designed to overcome the common market challenges of high cost and inconsistent lead generation.

Moreover, while larger corporations spend massive amounts of their resources on SEO, small and medium-sized businesses are less likely to be found in a search result. And those companies may not be financially strong enough to compete against the “big players”. AI-POWER-SEO enables such smaller companies to eliminate the need to manually write keyword-optimised content on their websites to attract more leads, thereby allowing them the convenience of focusing on their product development or customer service. When a client decides to use the external software solution (there is no software installation at the customer’s site), they have to select 250 keywords that describe the business, its offerings, and target audience. “Regardless of whether you have an in-house team or a third-party SEO agency, the process of content optimisation is always going to be expensive. In contrast, AI-POWER-SEO is an extremely affordable one-stop solution for all SEO needs,” states Sonja. Alongside AI-POWER-SEO, Sapiens Consulting aids clients in the areas of web design and structure, sales strategy, and marketing automation.

Sapiens Consulting carries out a technical SEO-check on the customer’s website and identifies gaps that need improvement. AI-POWER-SEO functions 24/7, where it develops and uses over 60,000 new semantic keywords in sentences within 12 to 18 months, empowering clients with the opportunity to be on the first page of a search result.

To further elucidate the SEO capabilities of AI-POWER-SEO, Sonja shares the case study of a startup craft business that was established in June 2019. The client wanted to increase their traffic and thus reached out to Sapiens Consulting in February 2020. “We incorporated AI-POWER-SEO for their website, and the client witnessed a 30 per cent increase in their quotation requests within two weeks,” recalls Sonja. By the end of June 2020, the client had already reached their sales target for the year, having attracted over 3,000 new visitors every month on their website.

With such strong SEO capabilities and its exclusive partnership with the software developer, Sapiens Consulting with AI-POWER-SEO is going to take charge of the SEO revolution. Moving forward, the company intends to continue its investment in AI-based SEO solutions, support voice search SEO technology, and create collaborative international relationships. In a time where online marketing is on an unending uphill climb, Sapiens Consulting is at its forefront with intelligent SEO solutions.