Mar Tech Outlook: Contributors
Leadership Perspectives: A Vetted Exchange of Marketing Technology Insight, Nominated by Our Subscribers and Shaped by Leading Voices Across the Industry
50+ CXOs and senior leaders from public enterprises
700+ CXOs and senior leaders from private organizations
Marketing and technology leaders responsible for digital strategy, customer experience, analytics, growth, and innovation
The Leadership Perspectives forum convenes a handpicked group of leaders bringing change in marketing technology. Participation is by invitation only, reserved for leaders nominated by our subscribers and vetted by the MarTech Outlook Europe Advisory Board. It spotlights those who bridge strategy and execution to enable data-driven marketing, enhance customer engagement, and optimize campaign performance.
EDITOR'S CHOICE OF THE MONTH
Eppinger Juergen, Managing Director Rosenbauer E-Commerce & Global Head Of Digital Marketing
Jürgen Eppinger leverages over fifteen years of digital marketing and commerce expertise to advance global enterprise platforms, orchestrating complex B2B and B2C digital transformations, omni-channel architectures, and data-driven marketing strategies.
Reaching Clients in a Digital World
Converting B to C Leads to Sales for Big Ticket Purchases
Building Loyalty Long Before Customers Leave
Design Thinking Meets GenAI: Defining What Marketing Teams Can Do
Securing the Digital Customer Experience in Hospitality
Embracing Change and Innovation for Digital Marketing Success
Digital Marketing in Tourism Industry: The Penetration with the IT World
How culture and operations drive Customer Experience
Add Customer Experience to the KPI list for Field Service Success
