

Sean M. Hicks, CEO & PresidentNew Leaf Service Contracts, Inc., a third-party administrator specializing in comprehensive service contracts, partners with retailers, manufacturers, and distributors to offer 360-degree service solutions with high margins that build the lifetime value of customers and offset declining margins on product sales. It adopts a fresh approach, prioritizing integrity, transparency, and partnership in all client, customer, and partner interactions, and offers innovative, personalized service and sales solutions crafted with the client's business and customers in mind.
"Our customer-centric approach drives us to tailor innovative service and sales solutions that meet the unique needs of businesses and their customers,” says Sean M. Hicks, CEO and president of New Leaf Service Contracts, Inc. “Our meticulous approach ensures we set the right price, guaranteeing profitability not only for the carrier underwriting the contract but for New Leaf and our valued clients."
New Leaf Service Contracts ensures personalized and exceptional experiences while offering flexibility and creativity that larger providers in the market lack. It delivers its services over a span of three to five years. It operates under its client’s brand, ensuring the consumers associate their positive experiences with the retailer. This contributes toward the client’s brand development, nurtures loyalty, and enhances long-term customer retention.
Clients partnering with New Leaf Service gain access to a comprehensive range of services.
New Leaf assists consumers in the event of mechanical and electrical breakdowns of products via its dedicated call centers in Texas and Mexico City. Consumers can request a service from a retailer’s online portal. New Leaf dispatches independent service companies to perform repairs for consumers, managing the coordination between the customer, service provider, and retailer.
Clients also receive additional benefits like coverage for losses incurred due to product breakdowns. For example, in the event of a refrigerator breakdown leading to food loss, New Leaf covers the incurred loss. It also offers service guarantees. If it fails to repair the product within an agreed-upon period, it provides a check to compensate for the losses experienced during that timeframe.
New Leaf stands out as a game-changer in the fiercely competitive service contract industry. In 2012, it entered the market with a 50 percent money-back guarantee, deftly tackling the common consumer objections of high service costs and perceived contract value. This innovative offering quickly proved successful, resulting in a 15 percent increase in service contract sales for its first client. Since its introduction, the money-back guarantee has remained a significant driver of its service contract sales.![]()
Our customer-centric approach drives us to tailor innovative service and sales solutions that meet the unique needs of businesses and their customers
Bolstering New Leaf’s success quotient is an employee-owned company structure facilitated by ESOP, fostering real ownership and engagement among its workforce.
Driven by the objective of enhancing customer success within organizations by effectively addressing consumer concerns, the company remains unwavering in its commitment to customer satisfaction and profitability. Consistently delivering exceptional services, New Leaf is the preferred partner for comprehensive service contract solutions industry-wide.
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Company
New Leaf Service Contracts, Inc.
Management
Sean M. Hicks, CEO & President
Description
New Leaf Service Contracts is a third-party administrator specializing in comprehensive service contracts for retailers, manufacturers, and distributors of all product types. It handles everything from contract inception to servicing.


