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DECEMBER - JANUARYMARTECHOUTLOOK.COM30Kelferd Hor, VP, Squad Lead of Investors Digital Experience, RHB Banking GroupThe Art of Content Repurposing: Maximizing Content Lifespan to Re-engage With Your Audience08Mahen Gunarathna, Chief Marketing Officer, Union Assurance.Transforming Life Insurance with Digital Marketing12COVER STORYGENERATIVE AI ­ FRIEND OR FOE? Fiona Corsie, Head of Marketing & eCommerce (AU/NZ), Bunzl Australia & New Zealand
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