5DECEMBER - 2021HOW TECHNOLOGY CAN HELP YOU KICKSTART YOUR CONTENT MARKETING OPERATION10 TIPS FOR SUCCESSFULLY IMPLEMENTING MARKETING AUTOMATIONRETHINKING CUSTOMER LOYALTY PROGRAMS IN THE DIGITAL AGEBLENDING QUALITATIVE AND QUANTITATIVE ASPECTS OF USER BEHAVIOUR TO OPTIMISE MARKETING ATTRIBUTION STRATEGIESHOW CAT MODELING IS IMPROVING THE CUSTOMER EXPERIENCEJennifer Kemper,Director,Content Strategy,AmerisourceBergenPatti Soldavini,Global Marketing Director,SGKErin Levzow,CMO/VP of Marketing,Del Taco RestaurantsAlan Magee,Vice President of Digital Market,Church's ChickenDiane Elrod,VP of Agency Operations,BXS Insurance30 Last wordCXO INSIGHTSIN FOCUS Pg 10 - 1126242220SERVICES PROVIDERS - 2021MARKETING ATTRIBUTIONCUSTOMEREXPERIENCEPG - 28 - 29
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